POINT OF CARE creates value for your company by providing effective, precise and well-documented communications to all your stakeholders. This could be through Share of Voice, development of medical content to digital media and all sorts of marketing and communication strategies.
Routes to market
We have a broad network within the industry and through our extensive market experience we know processes and procedures to get communications through to decision makers, regulators, KOL, media etc.
POINT OF CARE can assist you in all stages of product development through to lifecycle management:
CLINICAL TRIALS: What to say, when to say it and to whom! This should be considered already at a very early stage. We offer all kinds of communication during clinical trials regarding product development, potential side effects, product assets etc. A consistent strategy is helpful in order to keep timeframes and hence launch the product in due time.
PREPARE THE MARKET: We communicate with all external and internal stakeholders: patients, doctors, KOL, regulators etc. We produce all the communications needed in order to prepare the market for a new product.
LIFECYCLE MANAGEMENT: We assist in corporate and product communication in order to support effective life cycle management activities and hereby improve the general business performance.